Scientific Market Insight

AccuNostics have very significant experience in market research, portfolio development and new product development within the healthcare sector.  We can provide your company with detailed market and technical analysis of your desired sector.  Our analysts have scientific backgrounds which ensures the marketing data we provide is relevant to your chosen product.   

Market Research

We can tailor marketing reports that report on market size, market trends and demographics, growth areas, regulatory requirements, main products, services and existing and emerging competitors specifically for your market of interest.

Want to get an insight into what your customers want from your product?

We will work with your team to set up customer focus groups that will give you direct contact with your consumers.  We will write customer questionnaires that capture your key marketing requirements, source your customers and set up forums that will allow you to dig deeper into what the customer actually wants from your product.  Once the sessions are completed, we will review our findings and present them to your company.

Competitive Intelligence

To ensure your company is a step ahead of your competitors, we can provide competitor information on key products, market share, overall business performance, strengths, weaknesses, mergers, acquisitions, joint ventures and core intellectual property.  We can also work with your company to establish competitive intelligence systems in house. 

Key Opinion Leaders (KOLs)

AccuNostics Ltd has a global network of KOLs within the Healthcare sector.  We can carry out tailored interviews of KOLs to gain healthcare practitioner's opinion of your product. 

We can also research and identify new KOLs for your chosen sector and set up interviews for you.

Intellectual Property (IP)

Included in the typical scientific marketing analysis we carry out for clients is an assessment of the IP landscape.  For more detailed IP assessments, we work closely with IP companies both in the UK and the USA.